Drew Hammell or @Nikestories, on Faith, Life Operating a Prolific Instagram Sports Account and a NYC Church, and His Wellness

Despite increasing pressures to create new and original content– products of a culture that drives the multi-billion dollar influencer market that is social media–Drew has built @nikestories differently, rising to influencer status by looking to and honoring the past, pulling from archives and mixing old with the new.
Years later, with a life expanding into multiple fields and an ongoing joint project with HighSnobiety to chronicle the complete history of every Air Jordan in history, I chatted with Drew about his life behind the shoes, his unconventional work journey, and finding balance.